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So, this morning Live365 pulled money out of my bank account - even though I canceled within 7 days for their ‘7 day free trial’. That’s because they make it very easy to sign up but they tell you when you go to cancel that you need ‘3 business days’ notice. By my math, that’s not a 7 day trial; that’s 4 or maybe 5 possibly, depending on the day you sign up.

It’s bullshit. It’s a business decision to make it hard to cancel; a sneaky, backdoor way of making money and if Live365.com doesn’t think people are going to call them on it in Web 2.0 world, they are as stupid as they are greedy. Internet radio and DIY broadcasting are already in trouble due to the crazy laws; companies like Live365 with high prices, too many commercials and questionable business practices don’t make it any better.

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I tried a week free trial of Live365.com to get Radio Stranahan up and running again but I’ve decided to take it down. Here’s my laundry list of reason but first BEWARE of Live365’s 7 Day Free Trial.  You have to cancel three busines days before the trial ends or they bill you! That’s a four day trial, bastards.

Why I Pulled Down Radio Stranahan From Live365

1. Too Expensive
2. Live365 plays too many commercials - I’m PAYING to broadcast plus there are commercials? Repetitive irritating ones, too - mainly to upgrade as a Live365 “VIP”. No thanks.
3. Nobody cares what music I play / like / listen to.

On the whole, I should be podcasting. I liked the IDEA of having ‘my own radio station’ but it’s just not working out.

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My internet radio station - Radio Stranahan - is back on the air, via Live365. Right now it’s just playing music I like, but I’ll be adding other stuff soon - maybe the Bull Session tomorrow, even.

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As part of thinking about that 1000 True Fans meme, I’m thinking about how I can do a better job of getting my work done as well as promoting that work. Here’s a little list of things

1) Get Radio Stranahan Going Again
Many many months ago, I had a little internet radio station going - Radio Stranahan. I’d bought the SAM Broadcaster software, had station IDs, and was broadcasting. But there were problems; primarily my old computer system kept crashing. This wasn’t related to broadcasting but to other computer problems. My solution was to get a cheap, dedicated machine. Haven’t done it yet.

2) Podcast
My son Shane has a bunch of podcasts available on iTunes - he did a bunch of broadcasts about the WGA strike last year. In theory, I could easily put my videos and radio shows up on there, too. Haven’t. No good reason I can think of.

3) How Tos
I’ve taught hundreds of seminars, hosted instructional videos, written and edited how to articles. I love teaching. Why aren’t I doing it a lot more on my website? No good reason. This list is actually sort of a teaching thing, though.

4) Redo The Website
I’ve written about this before recently. Lots of problems now, like it’s hard to find my video if I’ve posted a lot already. My lovely wife Lauren found a great WordPress theme called Options that may solve some of this. Or I may switch to Joomla. Mainly right now, I’m thinking more about strategy than tactics - what do I want to have here, more than just how I show what I have. Still looking for your feedback on this, too - leave suggestions in comments.

5) Rejigger My Promo Efforts
Pretend you’re a fan of mine and you want to keep up to date about my projects. Aside from visiting my vaguely disorganized website, there’s not a lot of options. I want to do an organized system where people can sign up to get emails. And it’s probably time to redo my promo quotes and resume on LinkedIn.

That’s my list. What’s yours look like?

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